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The ICC difference
Others see inkjet's reliance on color management not as a weakness but as one of its greatest strengths. Says Ray Cassino, director of product management, prepress, for Heidelberg USA, "Inkjet isn't the next big thing. It's here." Lingering skepticism about what inkjet proofing technology can and cannot do is a function, Cassino says, of what the customer's customer is most comfortable with. "In the broadest terms, it comes down to educating the customer's perception and preference—of looking at the color and not the dot."
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