1999 TLMI Converter of the Year
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Through his business dealings, Bell had become familiar with the capabilities of a high-speed digital press. Perceptively, he saw a market for pre-priced bar coding within the garment industryan opportunity, he thought, to speed product through inventory. After researching the bar code printing industry, then in its infancy, and realizing the "expensive pioneering" it would involve, Bell abandoned his original plan to digitally print labels. He opted instead to pursue conventional pressure-sensitive label printing. His new venture, Belmark, was born in November 1977, in De Pere, WI.
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- Bruce Bell
- Jessica Millward
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