This week, we take a look at the playful packaging for Ha! The Heathlier Alternative Crunchers. The continuous film for the bags is printed on a HP Indigo 20000 using bold colors; the film is then converted offsite on a form/fill/seal line. Color was extremely important to the brand owner, Macro Snacks in Charlotte, North Carolina, which worked collaboratively with ePac to ensure the colors were perfect.

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