This week, on POW! Package of the Week!, we spotlight a 2022 FPA Achievement Award winner that captured gold for shelf impact — the Celebrate HerSHEy’s Bar project printed by Printpack’s plant in Villa Rica, Georgia. View the video to learn more about the competition, the judges, which included Packaging Impressions’ very own VP, publisher and brand director Brian Ludwick, and how Printpack leveraged the power of printing to help The Hershey Company use its iconic packaged good to celebrate the powerful roles women play every day.
If you’d like to see your printed packaging spotlighted in a future episode of POW! Package of the Week!, please email firstname.lastname@example.org and mail two samples of the assembled package (does not need to include product but does need to be assembled) along with details on how your package was printed and converted to Linda Casey, Packaging Impressions magazine, 248 Saxony Loop, Summerville, SC 29486-6939