This week’s POW! is a bold stand-up pouch with a luxuriously soft finish for gourmet food brand Callie’s Hot Little Biscuit. The matte finish evokes the soft, cake-like texture of the biscuit mix’s final product. The bold, bright colors bespoke the brand’s origins in sunny South Carolina, while whimsical illustrations serve as expressions of the brand personality.
Package of the WeekCartons Deliver Outsized Shelf Impact for Bota Minis