The consumer desire to support small, local, and boutique brands, has coincided with an increased interest among shoppers in leading healthy lifestyles, with a focus on foods made with high-quality ingredients. In the snack food aisle, major brands have long been a dominant presence, but Ka-Pop! has emerged as a worthy newcomer as a healthy snacking option. With impressive digital printing and an intriguing backstory, Ka-Pop! is proof of how a smaller-sized brand can access top-notch packaging. For more on Ka-Pop!, check out this webinar, and feature article. And as always, if you've seen a package you think we should feature on POW! contact Cory Francer at email@example.com.
Package of the WeekHow a Direct Printed Wine Label Adds to the Consumer Experience