Bence

Digital printing is in its early stages of adoption in package printing, but it promises to add real value to any converter's capabilities. packagePRINTING POSED A series of questions to experts from companies that are actively involved in different aspects of digital printing. The following are their responses. pP: What are the main strengths that digital printing has to offer package printers? Chris Faust, director of business development, Chromas/Aquaflex: The main strength is variability—this can be in the form of barcodes, numbers, and languages. Don Bence, VP, labels and packaging, Xeikon America, Inc.: • Low cost proofing on actual substrates; • Very short runs