Video

Longtime Packaging Impressions editor-in-chief Cory Francer introduces the magazine’s new editor-in-chief Linda Casey. They also discuss Cory’s new role as an industry analyst for NAPCO Research and how he will continue to be part of the Packaging Impressions community through his research work.

This episode of Package of the Week explores how precision package printing can pair with luxurious converting choices to elevate oral care experiences to moments of beautiful luxury.

POW! Package of the Week spotlights a flat-bottom pouch for a decadent coconut sugar cake baking mix. View the video to discover how the printed packaging delivers taste and texture cues while clearly communicating the brand's values such as its commitment to fair trade.

On this episode of POW! Package of the Week, we look at the extended color gamut label for Maui Moisture Heal & Hydrate + Shea Butter Conditioner. View the video to learn how the label update delivers outsized benefits for the package printer and the personal care brand.

This episode of POW! Package of the Week looks at the multi-component flexible packaging — manufactured by ProAmpac — for Scotts Miracle-Gro Rescue Outdoor Plant Potion. View the video to learn how the printed packaging simplifies the application of a multi-day plant treatment for home gardeners.

This episode of POW! Package of the Week spotlights the award-winning, resealable pouch for Gillette Slate razors. View the video to learn more about this flexible packaging, which was printed and converted by TC Transcontinental.

A spectacular example of how printing and converting expertise can elevate the experience for multiple players in the CPG customer journey, this week’s POW! Package of the Week is an award-winning pouch from TC Transcontinental Packaging.

Imagine being able to see through shoppers’ eyes in a nearly literal sense. Global marketing experience company Quad is using vision technology to help CPGs do just that at the Packaging InSight by Quad lab in Greenville, South Carolina.

On this week’s episode of POW! Package of the Week!, we look at the iconic, colorfully printed wrapper for the Cadbury Dairy Milk Fruit & Nut bar. View the video to learn more about the printed packaging, the iconic brand and product, and their histories.

This week’s episode of POW! Package of the Week features the flexo-printed label for Vitamin Shoppe’s BodyTech Elite Altered Strength Preworkout powder. View the video to learn more about how the label printing and finishing help deliver a strong shelf presence congruent with the fitness product’s brand identity.