Calm, Cool Converting

With a name originally inspired by the Puerto Rican beach resort town of Palmas del Mar (which in English means "sea palms"), Palmas Printing offers its customers an oasis of sorts from the ever-changing demands of the packaging marketplace. Case in point: cigar companies, Palmas' primary customer segment, have counted on Palmas to continuously—and with seamless calm—re-strategize and retool its printing and converting capabilities, as cigar packaging has effectively transformed from labeling to flexible packaging configurations. Jim Love, vice president, confirms that Palmas "has morphed repeatedly to stay capable of what our clients want and what the environment we operate in requires."