Heidelberg and Darmstadt University of Technology Extend Joint Research

The first three years of collaboration successfully culminated in predevelopment work for new decorative elements and simple display elements known as demonstrators. Examples include display elements based on electroluminescence or thermochrome inks that can be used for special effects on packaging and a display stand with light effects for use at the point of sale. “Our motivation is based on developing a feel for what the market of the future needs and investigating this using feasibility studies,” explains Manfred Jurkewitz, Head of Research and Development at Heidelberg.