ILS Event Highlights HP Indigo Capabilities

Key topics covered at the event included the benefits of multi-SKU and versioned digital production, brand color management, and building brand loyalty. Keynote speaker Jim George, former editor of Shelf Impact! magazine, spoke about packaging industry trends. Plus, former Procter & Gamble executive and current packaging consultant Mike Ferrari presented an in-depth look at today’s innovative brands and how they are connecting the digital realm with physical products.