Cock'n Bull Ginger Beer Adds Re-Sealability
Cock'n Bull Ginger Beer has added re-sealability to its packaging mix with the introduction of the Rexam 24oz. Cap Can.
The original Moscow Mule mixer—Cock'n Bull Ginger Beer—has added the Rexam 24 oz. Cap Can with closure technology from Dayton Systems Group (DSG) to its packaging lineup.
With the right amount of true ginger flavor for a smooth clean finish, this soft drink is caffeine free and made with real sugar. After almost 30 years of being sold exclusively in glass bottles, Cock'n Bull's first foray into aluminum was the addition of the Rexam 12 oz. Sleek can. The company said this helped to expand its reach and grow the brand. Now, it plans to take this product even further with a larger package size that offers re-sealability.
"This 24 oz. size gives us a great opportunity to increase our business as it allows us to get into venues beyond the norm for a soft drink or mixer," said Tony Varni, president of Varni Brothers Corp. "The Cap Can's convenience and re-sealability are being very well received. Through our partnership with Rexam, we are providing a new packaging option that retailers and consumers are already enthusiastic about."
Cock'n Bull chose the Rexam Cap Can for the many inherent benefits it delivers including portability and durability. Shatterproof, it can be allowed in many places where glass is not. Its lightweight can help reduce shipping costs and it features a unique re-sealable cap that can help keep the beverage fresh longer. And, it is 100 percent recyclable.
The Rexam Cap Can is made possible by combining Rexam's 24 oz. can body with Cap Can closure technology. The aluminum can body is produced and printed on one of Rexam's high-speed can manufacturing lines and then transformed into a re-sealable container by seaming on a Cap Can end and closure developed by DSG. Located in Miamisburg, Ohio, DSG developed this patented concept, including the forming process and equipment technology to manufacture the Cap Can closure assembly.
