Shaking Up Powdered Beverages

“Consumers are increasingly looking for on-the-go products. The only portable solution for many powdered products are small on-the-go powder sticks the consumer needs to add to a water bottle. But, adding powder to water is not the best mixing method. It’s better to start with the powder and then add water for a well-mixed beverage. This led us to design this new breakthrough product,” said Steve Callahan, president of Perimeter Brand Packaging. “BlenderPak provides powder users a way to drink a fresh, cold drink whenever and wherever they want. While ready-to-drink shakes are convenient, keeping them cold all day, while on the go, is a challenge.”